RED Talk — Tech Advantage: Smarter Decisions, Stronger Outcomes

As the industry continues to evolve, technology is giving leaders new ways to improve decision-making, support teams and deliver stronger customer outcomes. In this RED Talk, Jenelle Strawbridge, SVP of Sales at Sunbelt Rentals, will explore how machine learning and data-driven tools — like dynamic customer pricing — can help teams work smarter, move faster, and make more consistent decisions. Drawing on her long tenure with Sunbelt and her perspective as a sales leader, Jenelle will discuss how organizations can embrace innovation in a practical way that strengthens both the customer experience and frontline teams. 

R.E.D. Talks are sponsored by

The Leadership & Governance Track is sponsored by